There's a smarter way to do SEO.

SEO software and data to help you increase traffic, rankings, and visibility in search results.

Plus, get a complimentary walkthrough with an SEO specialist.

Moz Pro: the proven, all-in-one SEO toolset

A few of the SEO solutions you can accomplish with Moz Pro

Site audits

Site audits

We crawl your site on demand, uncover technical SEO issues, and recommend improvements and fixes.

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Rank tracking

Rank tracking

Track performance of hundreds (or thousands) of your traffic-driving keywords across 170+ search engines.

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Backlink analysis

Backlink analysis

The Moz link index is second to none. See metrics to any site in seconds, including anchor text and Domain Authority.

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Keyword research

Keyword research

Discover thousands of keywords to target along with Keyword Difficulty scores, competitor research, and SERP analysis.

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An amazing family of SEO solutions for every need.

We build best-in-class SEO software for every situation, from our all-in-one SEO platform to tools for local SEO,
enterprise SERP analytics, and a powerful API.

Moz Pro

Moz Pro

The do-it-all SEO solution to help you rank higher, drive qualified traffic to your website, and run high-impact SEO campaigns.

  • Keyword & link research
  • Technical site audits
  • SEO insights & reporting

Moz Local

Moz Local

Whether you have one location or 10,000, Moz Local distributes your business information across the web for maximum search engine visibility.

  • Real-time distribution
  • Duplicate closure
  • Review management

STAT

STAT

The most powerful rank tracker in the industry, STAT offers serious SERP tracking for experts. Track thousands to millions of keywords across any location.

  • Daily tracking
  • Local and mobile SERPs
  • Competitor intelligence

Need more data? Explore the power of the Moz API.

The world's most accurate SEO data.

43.1 trillion
links indexed by Link Explorer

500 million
keyword suggestions in Keyword Explorer

100,000
local business listings optimized with Moz Local

8 million
SERPs analyzed daily by STAT

Moz also offers access to our best-in-class proprietary metrics including Keyword Difficulty, Spam Score, Page Authority,
and Domain Authority — the most highly correlated metric with actual Google rankings available today.

Learn SEO from our experts

Free SEO education

Free SEO education

Whether you're a beginner, need advanced on-page tactics, or a refresher on building better traffic, we've got you covered.

Visit the SEO Learning Center

The Moz Blog

The Moz Blog

We wrote the blog on SEO — literally. Since its humble beginnings in 2004, this is where SEO happens.

Read the latest posts